Since we launched In Other Words in January, we’ve produced 20 podcasts and 21 newsletters which thousands of people have read, listened to and talked about. We have had a lot of positive feedback from collectors, curators, museum directors, dealers and artists about In Other Words. Subscription has grown by 25% and our email open and click-through rates are double the average.
We are, however, hearing from clients who say that they want to be on our mailing list but don’t receive the emails.
Here are some highlights from past issues:
—We have had fun talking to artists Gilbert & George, David Salle, Tavares Strachan, Walter Robinson and Tom Sachs on our podcasts, while other artists including Richard Prince and William Powhida have written for our newsletters
—Lots of collectors have taken part, telling us about the “Work that Got Away”: Patricia Phelps de Cisneros’ dream piece of art went up in smoke; Dakis Joannou bought a big Koons to overcompensate; Tiqui Atencio talked about hearts and spiders; Nancy Magoon regretted not buying an unforgettable Elvis; Howard Rachofsky wished he’d bought an Yves Klein years ago; Beth Rudin DeWoody still thinks about a specific Twombly: while Herbert Lust talked about love, art collecting and Robert Indiana on an episode of the podcast
—Museum directors Glenn Lowry (MoMA), Michael Govan (Lacma), Hans Ulrich Obrist (the Serpentine), Richard Armstrong (Guggenheim) and Max Hollein (Fine Arts Museums of San Francisco), Lynn Zelevanksy (Carnegie), Rod Bigelow (Crystal Bridges) and Kathy Halbreich (MoMA and Rauschenberg Foundation) have all taken part in episodes of the podcast or written for us
—Major international curators including Gary Garrels (SF MoMA), Germano Celant (Prada and others), Rob Storr (independent), Naima Keith (California African American Museum), Ian Alteveer (the Met), Gregor Muir (Tate), Osei Bonsu (Palais de Tokyo), Zoe Whitley (Tate), Alison Gingeras (independent), Connie Butler (Hammer), Nicola Lees (80WSE) and Christopher Y. Lew (the Whitney) have also participated
—Our very own CEO Tad Smith talked business in a special episode called “The Suit and the Sweater”
—We created special issues including one on America produced on the 4th of July; an issue for the Venice Biennale; another for the Basel art fairs; auction analyses; and more
**Click here to see our full list of contributors**
We have lots more in store for 2018 and would love to include more contributions from people at Sotheby’s so please don’t hesitate to get in touch with us with any ideas and feedback you have!
Thanks very much
Allan & Charlotte